Building trust through incident communication with Adrián Moreno, VP of Engineering at SumUp
March 26, 2024

Today, good incident communication isn't a nice to have—it's an absolute must.
But where do you even start? To help answer that question, we sat down with the VP of Engineering at SumUp, Adrián Moreno Peña, to get his perspective on how organizations of all sizes can share stellar comms no matter the situation. We discuss:
- What it means to communicate during incidents
- Why Status Pages are critical in helping to build trust
- How you can have good comms even without a lead
- ...and much more
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So good, you’ll break things on purpose
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